SportBike Chic ™ Launches Its “SV Shell” – A Unique Patent Pending Motorcycle Jacket That Adds a New Paradigm to Motorcycle Clothing

The aim of the “SV Shell” is to give more versatility, functionality and to save some space along the way for our women riders and passengers.

Fuquay Varina, North Carolina – January 11, 2022 – Known for its innovative approach to women’s motorcycle clothing, SportBike Chic ™ is pleased to announce the launch of its patent pending “SV Shell” which is no doubt a game-changer in motorcycle jackets.

The SV Shell is all about combining versatility and protection in one interchangeable motorcycle jacket. The base shell has a removable outer cover that allows the rider to change colors with a simple zip. The outer layer can be embellished at will, without interfering with the protection underneath.

What makes this SV shell so unique is that it not only allows the outer layer to be changed to your favorite color, but it also features durable, flame retardant and abrasion resistant para-aramid fiber protection. , as well as adjustable CE level 2 armor (shoulder, elbow and back). SportBike Chic ™ takes Motorcycle Gear for Women to the next level, once again, with the SV shell.

Owner LaShundra Rucker is an avid rider and uses her riding experiences and the feedback of other female riders and passengers to provide more options for motorcycle protective gear. As an entrepreneur, she was inspired to bring more to her customers without adding the bulk associated with traditional motorcycle jackets. Essentially, this SV Shell solves a few problems with a simple design. When it comes to SportBike Chic ™ gear, each iteration gets better with improved sizes, designs, features and more. LaShundra still notes that its equipment is “built by women for women, with the needs of women in mind.” The SV Shell is another example where it hit the mark. “Riders have asked for different colors as well as items that fit and protect. This is the jacket that meets these requirements. In addition to being protective, the SV shell is just as stylish on or off the bike.

Since its launch in 2016, SportBike Chic ™ has been committed to being the preferred clothier for women motorcyclists around the world, regardless of their height. Founded by a US Navy veteran and motorcycle enthusiast, the idea is that there is no need to sacrifice femininity while still enjoying spending time on 2.

With every season and with every line, SportBike Chic ™ gets better and better by providing quality motorcycle clothing and functional accessories that women love (the patented Tank Purse ™). The previously released “Tank Purse ™” is another prime example of their innovative approach. These uniquely designed SportBike Chic Tank Purses ™ handbags are functional handbags with detachable straps that adhere to motorcycles via magnets.

SportBike Chic ™ is sought after for its:

  • jeans
  • Jackets
  • Tank Purses ™
  • Jewelry (original Curves jewelry)
  • Hoodies and sweatshirts
  • Gloves
  • and more…

SportBike Chic ™ will debut the new patent pending SV shell at this year’s AIMEXPO in Las Vegas, NV, January 19-22.

For more information and to see all the great products available for women riders and passengers, visit:

Media contact
Company Name: SportBike Chic, LLC
Contact: Media relations
E-mail: Send an email
Call: 877-722-2442
Address:131 N Judd Parkway, suite 932
City: Fuquay Varina
State: North Carolina
Country: United States

About Frances R. Smith

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